Pre-pandemic, the corporate events market was growing at pace as they were an incredibly important part of an organisation; whether that be from improving a company’s culture, boosting employee morale and stakeholder relations, celebrating achievements or promoting launches. Today and after over 2 years of a pandemic, so much has changed….
Whilst we don’t know if there will be another Covid variant around the corner and what effect that might have on society, what we are seeing is life gradually getting back to some normality.
It’s mid-February 2022 and the NSW Government announces yet further easing of restrictions to a point where many of the rules are being abolished altogether. “Working from home orders will be ditched, density limits will be removed in hospitality settings and many QR code check-in requirements will be abandoned under the changes.”
From our perspective and having worked on so many corporate events over the years, we are definitely seeing an increase in enquiries for corporate events for 2022. This is such an important step forward for the events industry which has been so badly affected by the pandemic over the past 2 years.
We all know after multiple lockdowns just how important it is to bring teams together in person, providing valuable opportunities to network and get to know each other better. These opportunities build relationships, create better communications and encourage creativity within an organisation and these are critical elements that have not happened over the past couple of years.
If you look at some of the most successful companies today, they are companies that focus heavily on internal culture because after all, consumers can now see every aspect of a brand and its core values in the online world that we now live in.
Planning a corporate event? Whatever your event, be it a gala dinner, awards night, product launch, activation or fundraising event, we are dedicated to providing a high-quality professional service. We can custom design and create settings that will make your event unique and reflect your brand.